This was a very entertaining and up-to-the-minute take on the Influencer Phenomenon but I have read some critiques of it which made me think twice about the seeming disdain the filmmakers has for Influencers.

This would be akin to doing a movie on people who went on to become policemen, firemen and astronauts in the 1980s -- and we've seen how that turned out. Nick Bilton has some things to say about influencers and, as a nearing-60-year-old man who is completely unaffected by these people (directly, anyway) I learned some things. Most importantly, I think Bilton did, too.

Brilliant and terrifying.

I found this film to be engaging in a disturbing and real way. I honestly had no idea how fake the whole social media thing was, I knew it was not exactly real life, but not in the way that the film depicted it. I was captivated from the beginning, I thought it was filmed in a real way, but in a way that kept me engaged and it was very thought provoking. I was impressed with the way that the director handled the 3 different personalities, I found Dominique to be the most endearing and interesting of the 3. It was also a beautiful film to look at and I enjoyed the way that the director talked right to us and narrated much of it. Eye opening and a great informative film. I would highly recommend.

Great Documentary!!!!! I found it so interesting and learned so much about the influencer business and related industries. I really enjoyed seeing how differently the 3 participants handled themselves through the project and found the photo shoot scenes very entertaining. The interviews with the professionals in the industry were very informative and contributed to the film's credibility. I think it is a must see for anyone who uses social media!

Superb! Wonderful film. So eye-opening and entertaining. 5 stars!!

Amazing!!!!!!!!!!! Such an informative and disturbing behind the scenes look into the world of influencers. This should become required viewing for young impressionable adults

Eye-opening and well-done. I have written off "influencers" as mindless idiots, but didn't realize that Influencer is the #1 highest rated "career" among Americans age 18-25. And I didn't realize quite how completely fake and almost entirely house-of-cards illusion and basically infomercial after infomercial these "influencers'" content is. Nor knew very much about the mechanics of buying followers (the whole notion of follower is repugnant to me) or buying bots. Worthwhile.

Interesting but not surprising.