... the strange but true story of how modern advertising defeated General Augusto Pinochet in Chile.

| Sep 22, 2023

An insightful look at the events that took place to vote out the dictatorship.

| Original Score: 4/5 | Jan 2, 2022

Why does the film present such a superficial and misleading account of Chilean history?

| Aug 13, 2020

No is thoroughly an impressive film.

| Original Score: 4/5 | Nov 19, 2019

As the final film in an amazing trilogy, No feels like a blazing beacon.

| Aug 6, 2019

A powerful experience, much more so for a largely unsentimental approach that does not forget its raison d'être.

| Feb 28, 2019

Featuring an impressive lead performance from pint-sized Spanish language star Gael García Bernal and welcoming back his regular muse Alfredo Castro, Larraín has successfully sculpted his most commercially-appealing film to date.

| Original Score: 4/5 | Feb 9, 2019

This purposefully low-tech approach results in a film with a lot of light. Too much, perhaps, for the contemporary eye, but it captures the optimism of the time as well as Saavedra's rainbow-laden ads.

| Original Score: 3.5/4 | Dec 14, 2018

Nonetheless, this is a rigorously drawn account of a remarkable coup that delves shrewdly into the machinations of political marketing.

| Original Score: 3/5 | May 21, 2018

In fact, for all its good cheer, what gives Larrain's movie an emotional undertow is its suggestion that while Rene's marketing strategy may work, it may also be a double-edged sword.

| May 17, 2018

Given the charnel-house atmosphere of Tony Manero and Post Mortem, it's striking that Larraín concludes his Pinochet trilogy on a note of near-giddy optimism.

| Mar 4, 2018

There's something provocative about using the huckster's art to bring down a dictatorship, but the film is, in fact, largely based on a true story.

| Feb 21, 2018

What makes No so fascinating is that it sets out to prove the substance of substancelessness, and it provides an all-too-rare glimpse at the way logic can act as a deterrent to the political advancement of morality.

| Sep 26, 2017

The final part of director Pablo Larraín's Pinochet-era trilogy manages to be tense, fascinating and feelgood at all once.

| Original Score: 3/5 | Sep 1, 2017

No gives its audience their necessary dose of historical and cultural vegetables, but serves them up in the tastiest way possible.

| Jun 23, 2017

The most cutting gag is just how much Saavedra's political ads resemble his recent campaign for a diet cola. And the punch line is that they work.

| May 12, 2015

No is an open conversation about the very means by which we understand ourselves and our societies, the way that we internalize advertising and news footage. It's a manifestation of national memory.

| Original Score: A- | Jan 1, 2014

Larraín shows how idealism and venality sat side by side, how quickly the brutal circumstances in which Pinochet came to power were forgotten and how little seemed to change once he left.

| Original Score: 3/5 | Jan 1, 2014

Gripping and suspenseful even though the ending is already known.

Full Review | Original Score: 3.5/4 | Jan 1, 2014

The best movie ever made about Chilean plebiscites, No thoroughly deserves its Oscar nomination for Best Foreign Film.

| Jan 1, 2014